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Purpose-Driven Leadership for Strategy and Innovation

Duke University (via Coursera)

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About this Resource

In this course, you will explore how organizational purpose provides clarity and direction amidst uncertainty. Purpose acts as an anchor, offering shared meaning and a foundation for strategic thinking in complex environments. You will learn why a clear purpose is essential to solve significant challenges and seize opportunities, and how leaders can define and align their organization’s purpose with long-term goals. Practical examples will illustrate how purpose-driven leadership accelerates innovation and drives sustainable growth.

This module is ideal for leaders who want to clarify their organization’s purpose and guide their teams through strategic transformation. No prior experience in purpose formulation is required.

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